Share Your Story

Now more than ever, people want to see the WHY behind your business. 

What do I mean by that? I mean it in the sense of your PERSONAL BRAND. 

People want to see the WHY - the reason you started, the reason you do what you do. They want to know how it all began, the heart behind the brand. This can also be known as your BRAND STORY. 

Sharing the personal side of your WHY is the secret sauce to bringing connection between you and your customers. The golden thread that links you together on a deeper level. If you sell something from an experience, you are building a level of trust that people want to buy into - because they feel connected and can relate to you. 

How can I incorporate my WHY into my Personal Branding photography?

Your personal branding session needs to be unique and personal to your business. The world doesn’t need another cheesy pose not really saying much at all. It needs to see YOU. Who you are, the face behind the brand and hear more of your STORIES. Weaving your stories throughout your business imagery is what is going to set you apart and give you that extra something special.

Your STORIES can be business related (the journey you’ve been on in your business, the things you’ve overcome, the lessons you’ve learnt) or they can be personal (your passions in life, your hobbies, the things that keep you going each day). In sharing these stories, you will attract like-minded people who will trust you and become your loyal customers.

“People trust people. Your story should be personality-driven so that it will provide someone real for customers to trust” — Neil Patel.

If you need a little extra help in working out your brand stories or how you can tell them through your photos, I’d love to chat with you more! Feel free to send me a message and I can book a call with you.