A Behind-the-Scenes Look at a Colt & Willow Product Shoot
When it comes to product photography, it’s all about capturing the heart and soul of a brand. Recently, I had the pleasure of working with Colt and Willow again, and it reminded me just how special it is when past clients return. There’s something so rewarding about being trusted to bring their vision to life—this time, as part of their exciting rebrand.
The Vision
Colt & Willow’s plant-powered cleaning products are not only effective but beautifully designed. They’re proof that household essentials can look just as good as they perform—and smell incredible too! For this shoot, I focused on their Rhubarb Washing Up Liquid and Geranium All-Purpose Cleaner, as well as their eco-friendly refill pouches.
The goal? To create imagery that highlights the products’ natural ingredients while showcasing their elegance and usability in a home setting.
The Studio Setup
The shoot took place in my studio, where I worked with my lime-wash walls to provide a soft, textured background. Limewash has a way of adding character without stealing the spotlight, allowing the products to shine.
To bring an organic feel to the photos, I played with dappled light—reminiscent of sunlight streaming through leaves. It added a layer of warmth and life to the images, making the products feel even more approachable and natural.
Fresh greenery was another key element. It not only tied into Colt & Willow’s plant-powered ethos but also added a pop of vibrancy to the scene, reinforcing the idea of sustainability and eco-friendliness.
Why Product Photography Matters
Great photography isn’t just about making products look good—it’s about telling a story. For Colt & Willow, their story is one of simplicity, sustainability, and beauty in the everyday. My aim was to reflect those values in every shot, creating images that speak to their audience and help their products truly take centre stage.
What I Loved About This Shoot
This shoot felt particularly inspiring because it combined two things I love: working with a brand I believe in and getting creative with light and styling. Colt & Willow’s products are more than just practical—they’re a joy to look at and use, and I wanted every photo to reflect that.
Takeaway Inspiration
Whether you’re rebranding or launching something new, thoughtful product photography can make a world of difference. It’s not just about aesthetics; it’s about creating a connection with your audience, showing them why your products are worth their attention.
Feeling inspired?
If your brand could use fresh imagery that captures the essence of what you do, I’d love to chat! Let’s create something beautiful together.
